Home Business Processes List Building Opt-in Testing Affiliate Recruitment Copywriting Blogging Lead Building Social Media Joint Venture Recruitment Keywords Research Keywords Research An important aspect of web marketing is the use of keywords that allow your target consumers to find you as they search for products or services similar to yours. Keyword research is a process of identifying popular keywords used by your consumers and then using those for your website’s search engine optimization (SEO). Keyword research also allows you to identify and take advantage of relevant keywords that have little competition but high in amount of searches. With the use of keyword research tools that we’ve tested in the past, we will help you find existing keywords and generate new keywords related to your website niche and theme.